Case Studies
Real results from real engagements. Every case is anonymised, but the numbers and methods are genuine.
Who We've Run
Between us we've run media, analytics and measurement for some of the largest advertisers in Greece and across Europe - banking, airlines, telco, automotive, grocery, sportswear and global consumer brands. NDAs mean no logos, so here's the roster in plain terms.
Ran performance marketing and measurement for one of the largest home retailers in Greece and Cyprus. Aligned bidding, feeds and creative across both markets, with reporting that finance, category and marketing teams all trust.
Long-term partnership on performance media and analytics for a flag-carrier airline. Built measurement that handles multi-leg journeys, ancillaries and route seasonality - and turned it into briefs the buying teams could action weekly.
Rebuilt the tagging stack and attribution view for a top sports & fashion eshop. Server-side GTM, consent-mode and a clean event taxonomy restored signal lost to privacy changes and unlocked smarter bidding.
Performance media and analytics support for a nationwide grocery eshop with millions of weekly sessions. Feed quality, basket-level reporting and incrementality testing replaced gut-feel budgeting with defensible decisions.
Performance media and measurement inside a heavily regulated environment. Moved the conversation from cost-per-lead to cost-per-funded-customer, with consent-safe tracking and offline conversion imports feeding the bidding.
Ran media and analytics across a telco brand and its device retail arm. Unified taxonomy across two very different funnels - subscriptions and product sales - so budgets could be compared on the same commercial logic.
Worked with global automotive manufacturers and an international mobility/rental brand on multi-market campaign structures, lead tracking and dealer/booking attribution - built to survive local market autonomy and central reporting demands.
Analytics and media strategy for international beverage, beauty and consumer-goods groups plus their local businesses. Connected brand-heavy media plans to measurable demand signals and retail sell-out rather than reach alone.
Agencies and university institutions regularly bring us in to teach digital marketing, analytics, GTM and attribution. We run practical, opinionated programmes - from agency bootcamps to university seminars - built on real top-tier client work, not abstract theory.
Have a similar challenge? Let's talk through how we'd approach it.
Get in touch